Website Case Studies
Clinical Transitions
Overview
Miami, OK Dentist Addresses Needs of Aging Market
Dr. Mark Folks, a practicing dentist in Miami, OK saw a need in the dental market
where based on his research roughly 10% of all practicing dentists were 55 years of
age or older. Dr. Folks wanted a website that offered a resource for aging dentists
who were looking forward to retiring and needed help in finding other dentists to
take over their practices.
Dr. Folks chose PILR to create an innovative site that showcased clinics for sale,
dentists looking for apprenticeships or partnerships and also students who were in
the market as well. After processing and approving billing information utilizing
PayPal™ integration, the site gives dentists the ability to create their own profile
page with photo gallery to highlight their clinic, in-depth profile, featured photo
and other information anytime they wish.
Company Profile
Clinical Transitions is the brain child of Dr. Mark Folks. Dr. Folks has been
practicing dentistry in Miami, OK.
www.clinicaltransitions.com
Business Need
Aging dental clinic market ready to retire needed a tool to find potential
partners, apprentices or students for their clinics.
Solution
PILR took Dr. Folk’s idea and created an innovative site, that showcased clinics
for sale, dentists looking for apprenticeships or partnerships and also students
who were in the market as well. This allowed a resource for aging dentists who were
looking forward to retiring and needed help in finding other dentists to take over
their practices.
USA Print & Digital Services
Overview
For over 18 years USA Print has been providing quality service
for printing projects including copying, blueprint services, and large
format digital output. The owners, Keith and Linda Kuehle, felt it was
time to have a website.
Because USA Print did not have a website, clients or potential
clients could not view services or upload artwork for print jobs.
Clients would email or drop off artwork in order to be printed.
PILR Technology Services developed an interactive website that not
only acted as a marketing tool, but also increased efficiency in the
print order process.
Solution
PILR Technology Services developed an interactive
website that helped USA Print in the following areas:
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Reduced Overhead and Increased Efficiency in Business Processes
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Artwork Submission - Because USA Print focused on Blue Print
services, often the artwork was too large to email.
Customers would be forced to physically drop off artwork
via CD-ROM. PILR developed an artwork submission tool
utilizing an FTP system where clients can upload up to
85Mb anytime they want day or night.
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Online Tool Box to Reduce Unnecessary Call Volume – The
online Tool Box offers visitors the ability to retrieve
templates, gather information and tips which allows user
to be more educated resulting in reduced questions and
poor artwork submitted.
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Developed an Online Marketing Tool
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Expanded Services Information – Due to the online format,
in-depth information regarding each service is available
for site visitor.
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Easy Access Portfolio – Visitors can view past work by USA
Print which builds credibility.
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eLead Tool – Ability for site visitors to submit questions
and orders online through the innovative Project Planner,
increasing the opportunity to generate more leads and sales.
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Clean Page Design for Better Search Engine Placement – The
site was developed with clear navigation that was search
engine friendly with meta tags conducive to high rankings on
selected key words and phrases.